← All guides

INDIEDADDY BLOG

Free Product Hunt Alternatives with Dofollow Links (and the Rules Behind Them)

By Bisyri, founder of IndieDaddy · · 6 min read

Quick answer

Several launch platforms give free dofollow links in 2026, but almost all attach a condition: embed their badge on your site (IndieDaddy, Startup Fame, Twelve Tools, Launch Llama, SaaSCity), reach an upvote threshold (Uneed's free plan), or wait in a queue. A few list dofollow links for free outright, such as PeerPush and SideProjectors according to SubmitSaaS. Always check the current rule and keep the badge live, or the link can be downgraded.

"Free dofollow backlink" is one of the most searched phrases among indie founders, and one of the most misunderstood. Most launch platforms do offer a free followed link. Very few offer it with no strings attached.

This guide lists the free options we could verify, explains the three common conditions, and shows you how to get the link without paying. Facts were checked on 3 November 2026 from the linked sources. Terms change often; treat this as a starting point, not a contract.

First: what "dofollow" means and why founders want it

A dofollow link is a normal link that search engines may follow and count as a vote for your site. A nofollow link carries rel="nofollow", which tells search engines not to pass ranking credit. Both can send visitors; only followed links build backlink metrics like Domain Rating. If this is new, read dofollow vs nofollow backlinks and what is Domain Rating.

For a new SaaS with almost no links, a handful of followed links from reputable launch platforms helps Google discover, crawl and trust the domain. That is why the free dofollow link is worth some effort.

The three conditions you will meet

1. The badge condition

The most common deal: list for free, and in return embed the platform's "Featured on" badge on your website. The platform checks the badge, sometimes repeatedly. Remove it and the link may become nofollow or the listing may be hidden.

This is a fair trade if you are comfortable showing the badge. It costs a few minutes and a small image in your footer.

2. The upvote condition

Some platforms make the free link conditional on community votes. For example, SaaSCity documented Uneed's free plan in September 2026: a minimum number of upvotes to stay published and a higher number to earn the dofollow link.

3. The queue condition

Free listings join a waiting line, sometimes for weeks or months. Paying skips the line. The link itself may be free, but the wait is the cost.

The table combines published rules and third-party comparison tables. "Reported" means the information comes from a comparison source rather than the platform's own page.

PlatformFree dofollow?ConditionSource
IndieDaddyYesKeep our badge on your site; reviewed listingOur own terms
Startup FameYesBadge on your site (reported, DR 83)SaaSCity
Twelve ToolsYesBadge on your site (reported, DR 82)SaaSCity
SaaSCityYesBadge on your site (reported, DR 70)SaaSCity
Launch LlamaYesBadge plus community participation; review takes weeksPlatform submission page
UneedConditionalUpvote threshold on the free planSaaSCity
PeerPushReported dofollowFree listing (reported DR 78)SubmitSaaS
SideProjectorsReported dofollowFree listing (reported DR 71)SubmitSaaS
What Launched TodayReported dofollowFree listing (reported DR 71)SubmitSaaS
Launching NextReported permanent dofollowFree reviewed submissionSmol Launch
FazierPaidPermanent dofollow is a paid option (reported $49)SaaSCity
TinyLaunchPaidDofollow on premium (reported)Smol Launch

Several large sites you might expect to be on the list, such as some review platforms, give nofollow links. That does not make them useless: they can still send buyers and build trust. They just will not move your backlink metrics.

How IndieDaddy's free dofollow works

Full disclosure: this is our site, so here is exactly how it works.

  • Submit for free and choose "Dofollow" as your link type.
  • Add the badge to the page you submitted. Your badge code is in Workspace, Badge, or your AI agent can receive it and add it for you if you launch with an agent.
  • We verify the badge when you send the submission, or later when you press Verify. The submission then goes to editorial review.
  • We re-check weekly. If the badge goes missing, we email you and keep the launch live for 14 days while you put it back.
  • Don't want a badge? Choose Nofollow (free, no badge) or a paid launch: Fast launch is $9 and reviewed within 24 hours, Featured adds seven days of promotion. Paid launches need no badge.
  • App Store or Google Play only? Store pages cannot show a badge, so free app-store launches use nofollow.

Paid placement never changes organic ranking, votes or tie-breaks.

  1. Put badges in one tidy place. A "Featured on" row in your footer keeps the design clean and is easy to maintain.
  2. Use the light or dark version that fits your site. Most platforms provide both.
  3. Keep the code exactly as given. Many platforms verify the link target and image source. Edited code may fail verification.
  4. Do not hide badges with CSS. Hidden links can fail checks and look manipulative to search engines.
  5. Keep a list of every badge you added and the platform's re-check rule, so a redesign does not silently break them.
  6. Do not overdo it. Twenty badges in a footer looks spammy. Pick the platforms that matter most.

For most new products, yes. A small badge costs nothing and the platform gets a link back in return, which is a fair exchange. The value grows if the platform is relevant to your audience and actually indexed by Google.

It is less worth it if the platform is unrelated, barely indexed, or demands badges on every page. One badge on one page is the usual and reasonable ask.

Avoid these traps

  • "Free dofollow" that is actually redirected. Some sites route links through a tracking redirect that is not followed. Inspect the link on a published listing before you invest effort.
  • Links that expire. Some free listings drop after a period unless you pay. Read the terms.
  • Badge farms. Sites that exist only to collect badges and sell links add little value and can look manipulative.
  • Chasing DR numbers alone. A relevant site with real visitors beats a high-DR site no one reads. See the best startup directories for how to judge fit.

Frequently asked questions

Badge-based platforms such as IndieDaddy, Startup Fame, Twelve Tools, SaaSCity and Launch Llama, plus listing sites reported as dofollow such as PeerPush and SideProjectors. Uneed's free plan gives dofollow at an upvote threshold. Rules change, so confirm on each site.

Product Hunt's value is audience and brand exposure rather than a reliable dofollow backlink. Check the current link attributes on a live product page if this matters to you.

What happens if I remove a launch badge?

Depending on the platform, the link may switch to nofollow, the listing may be hidden, or nothing may happen. On IndieDaddy, we email you and keep the launch live for 14 days so you can restore it.

A single, visible badge linking to a relevant platform is normal and widely used. Problems come from hidden links, link schemes or dozens of unrelated badges. Keep it honest and tidy.

Yes, by choosing platforms that list dofollow links outright, or by paying for a plan that includes the link without a badge, such as IndieDaddy's Fast or Featured launch.